History of technology Part 4: The Rise of Private Brands — Benro, Sirui, and Fotopro Enter the Stage (2000–2009)
Boosted by WTO accession, the spread of digital cameras, and e-commerce growth, Benro, Sirui, and Fotopro took off as their own brands. This chapter summarizes the transitional era, including carbon-fiber price disruption and "copycat" criticism.,Benro founded 2002,Sirui founded 2001,Fotopro 2004